Recent Projects
A selection of recent projects that reflect the kind of work we love — thoughtful, purposeful communications that connect. From national campaigns and stakeholder engagement strategies to personal essays and community-led initiatives, each project starts with listening and ends with impact.
Cambridge’s First Indoor Skatepark — Media Strategy
Led media outreach and story development for the launch of Cambridge’s first ever indoor warehouse skatepark — a grassroots, community-led initiative.
Key results:
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Secured press coverage across BBC, ITV News, Cambridge Independent, Cambs Times, and Ely Standard
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Supported the team with comms planning and strategic messaging under tight timelines
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Helped raise awareness of a vital new space for young people, putting the project firmly on the regional map
This campaign combined fast-paced collaboration with impactful storytelling to support a landmark community development
Jonny Say Therapy — Digital Content Strategy
Partnered with Jonny Say, a therapist specialising in OCD and existential anxiety, to shape a digital content strategy that would expand his online presence and deepen audience connection.
Key outcomes included:
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A tailored, SEO-informed content plan
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Visual identity suggestions to reflect his professional tone while standing out in a crowded space
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A YouTube thumbnail and titles strategy to boost click-through rates and performance
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Platform guidance and voice development to support consistent, sustainable audience growth
This work laid the foundation for increased reach, stronger engagement, and a recognisable presence across platforms and algorithms.
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Digital & Media Strategy for the Integrative Centre for OCD
Developed a comprehensive digital content and media strategy for the Integrative Centre for OCD, a pioneering organisation offering evidence-based, integrative therapy for obsessive-compulsive disorder.
Key deliverables included:
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A full digital content plan to clarify messaging, support SEO, and build trust with potential clients
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Social media and blog guidance to position the Centre as a thought leader in OCD treatment
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A media outreach plan to raise awareness among clinicians, potential clients, and wider communities
This strategy helped the Centre define its online voice, increase visibility in a specialised field, and lay the groundwork for sustainable growth across platforms
Digital Content Development for Lindsey Crow, Speech & Language Therapist
Worked with Lindsey Crow, a specialist speech and language therapist, to develop a digital content strategy that would amplify her expertise and improve how she connects with families and professionals online.
Key contributions included:
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A tailored content strategy to share trusted, engaging information across digital platforms
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Filming and editing content to support education, engagement, and trust-building
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Branding advice to ensure a warm, professional, and consistent visual identity
This project helped Lindsey clarify her message, showcase her clinical expertise, and confidently grow her digital presence.
Thriplow and Heathfield Neighbourhood Plan - Editorial and Stakeholder Strategy
Worked with Cambridge and Heathfield Parish Council to develop and deliver the Thriplow and Heathfield Neighbourhood Plan — a community-led planning document shaping the future of the local area.
Key results:
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Acted as plan editor, supporting the group to evolve and refine content through each consultation stage
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Captured and addressed feedback from South Cambridgeshire District Council, local residents, and national stakeholders
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Helped guide the plan from early drafts through formal submission, culminating in successful adoption following referendum
Heal Saunas — Press Launch Strategy
Led media outreach and story pitching to support the launch of Heal Saunas’ new urban sauna space in Cambridge — a wellness start-up bringing Scandinavian-inspired thermal therapy to city life
Key results:
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Secured national press coverage with a feature in The Independent, spotlighting the concept and the team behind it
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Raised awareness of the benefits of hot/cold therapy in a high-visibility media outlet ahead of launch
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Positioned Heal Saunas as an innovative, design-led addition to Cambridge’s wellness scene
This campaign combined targeted media strategy with timely storytelling to help a new brand gain traction and credibility in a competitive lifestyle market.